Last Updated: Jul 10, 2026 | Effective Date: Jul 1, 2026
This Privacy Policy applies to the website buygenuineav.shop operated by Buy Genuine AV. By using our website or purchasing our products, you agree to the collection and use of information as described in this policy. If you do not agree, please do not use our website.
1. Who We Are
Buy Genuine AV ("we," "us," or "our") operates the website at buygenuineav.shop. We are a digital software reseller specializing in genuine antivirus software activation keys from leading cybersecurity brands. Our registered business address is 249 Sullivan St, New York, NY 10012, USA. For privacy-related inquiries, you may contact us at support@buygenuineav.shop or by calling +1 (877) 684-5210.
2. Information We Collect
We collect personal information when you visit our website, create an account, or make a purchase. The types of information we may collect include:
2.1 Information You Provide Directly
- Contact Information: Your full name, email address, and telephone number when you complete a purchase or contact us.
- Billing Information: Payment card details processed securely through our payment gateway. We do not store full payment card numbers on our servers.
- Communication Data: Messages, inquiries, and correspondence you send to our support team via email, phone, or the contact form on our website.
- Account Information: If you create an account, your chosen username, password (stored in hashed/encrypted form), and account preferences.
2.2 Information Collected Automatically
- Usage Data: Pages visited, time spent on pages, links clicked, and navigation patterns within our website.
- Device Information: Your IP address, browser type and version, operating system, screen resolution, and device type (desktop, mobile, tablet).
- Cookies and Tracking: Session cookies, authentication cookies, and analytics cookies as further described in our Cookie Policy section below.
- Transaction Records: Details of products purchased, purchase dates, transaction amounts, and order identifiers.
3. How We Use Your Information
We use the personal information we collect for the following purposes:
- Order Fulfillment: To process your purchase, deliver your activation key via email, and manage your order history.
- Customer Support: To respond to your questions, resolve technical issues, process refund requests, and provide activation assistance.
- Account Management: To create and manage your customer account if you choose to register one.
- Communications: To send you order confirmations, receipts, and important service-related notifications about your purchases.
- Marketing (with your consent): To send promotional emails, special offers, and newsletters if you have opted in to receive them. You may opt out at any time.
- Website Improvement: To analyze how users interact with our website and improve its content, performance, and user experience.
- Fraud Prevention: To detect, investigate, and prevent fraudulent transactions and other illegal activities.
- Legal Compliance: To comply with applicable laws, regulations, legal processes, and law enforcement requests.
4. How We Share Your Information
We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information in the following limited circumstances:
- Payment Processors: Your payment information is shared with our PCI-DSS compliant payment processor to complete your transaction securely.
- Email Service Providers: We use third-party email delivery services to send order confirmations and support communications.
- Analytics Providers: We may share anonymized or aggregated usage data with analytics platforms (such as Google Analytics) to understand website performance.
- Legal Requirements: We may disclose your information if required by law, court order, or governmental authority, or to protect the rights, property, or safety of our business, customers, or others.
- Business Transfers: In the event of a merger, acquisition, or sale of our business assets, your information may be transferred to the acquiring entity as part of that transaction.
5. Cookies and Tracking Technologies
Our website uses cookies — small text files stored on your device — to enhance your browsing experience. We use the following types of cookies:
- Essential Cookies: Required for the website to function correctly, including shopping cart functionality and user authentication.
- Analytics Cookies: Help us understand how visitors interact with our website by collecting anonymized usage data.
- Preference Cookies: Remember your settings and preferences (such as language) to improve your return visits.
- Marketing Cookies: Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns (only with your consent).
You can manage or disable cookies through your browser settings. Note that disabling certain cookies may affect the functionality of our website. By continuing to use our website after being notified about our use of cookies, you consent to our cookie practices.
6. Data Security
We implement commercially reasonable technical and organizational measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. These measures include:
- SSL/TLS encryption for all data transmitted between your browser and our servers
- PCI-DSS compliant payment processing — we never store your full card details
- Restricted internal access to personal data on a need-to-know basis
- Regular security assessments of our systems and practices
While we take data security seriously, no method of transmission over the internet or method of electronic storage is 100% secure. We cannot guarantee absolute security, but we will notify you in the event of a data breach as required by applicable law.
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including to comply with legal obligations, resolve disputes, and enforce our agreements. Specifically:
- Order records and transaction data: retained for a minimum of 7 years for tax and accounting compliance
- Customer support communications: retained for 3 years after resolution
- Marketing preferences and email subscriptions: retained until you unsubscribe or request deletion
- Website analytics data: retained in anonymized form indefinitely; personally identifiable analytics data for up to 26 months
8. Your Rights and Choices
Depending on your location and applicable law, you may have the following rights regarding your personal data:
- Access: Request a copy of the personal information we hold about you.
- Correction: Ask us to correct inaccurate or incomplete information.
- Deletion: Request that we delete your personal information, subject to certain legal exceptions.
- Objection: Object to our processing of your personal information for marketing purposes.
- Portability: Request that we provide your data in a structured, machine-readable format.
- Opt-Out of Marketing: Unsubscribe from marketing emails at any time using the "unsubscribe" link in any marketing email, or by contacting us directly.
To exercise any of these rights, please contact us at support@buygenuineav.shop or call +1 (877) 684-5210. We will respond to all verified requests within 30 days.
9. Children's Privacy
Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe that a child under 18 has provided us with personal information, please contact us immediately and we will take steps to delete such information from our systems.
10. Third-Party Links
Our website may contain links to third-party websites, including the official websites of antivirus software vendors. These sites have their own privacy policies and we are not responsible for their content or privacy practices. We encourage you to review the privacy policy of any third-party website you visit through links on our site.
11. California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect about you, the right to request deletion, and the right to opt out of the sale of your personal information. We do not sell personal information to third parties. To exercise your California privacy rights, please contact us using the details below.
12. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this page periodically to stay informed about how we protect your information. Your continued use of our website after any changes constitutes your acceptance of the updated policy.
13. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please reach out to us: